The Michelin star

The Michelin star is the Michelin Red Guide. The guide awards one to three stars to a small number of restaurants of outstanding quality. Since 1955, the guide has also highlighted restaurants offering "good food at moderate prices", a feature now called "Bib Gourmand".The guide also recognizes many restaurants without any stars or Bib Gourmands. These restaurants are usually rated solely on the scale of "forks and knives".The forks and knives rating is given to all restaurants recognized in the guide, and range from one to five, one fork and knife being "Quite comfortable restaurant" and five being "Luxurious restaurant".If the forks and knives are colored red they designate the restaurant to be "pleasant" as well. The forks and knives scale is designated to speak of the overall comfortability and quality of the restaurant, however any listing in the guide requires a relatively high standard of the kitchen as well. Restaurants, independently of their other ratings in the guide, can also receive a number of other symbols next to their listing.
The Michelin star as a important role in hospitality industry.Because it has a long history in the world.And the Michelin Red Guide will be published every year.Not only the professional visitors attent to the evaluation,many travellers will refer to this evaluation.If the hotels or restautants have the star,it seems that the hotels or restautants are satisfied by visitors and good in the tourism.Many people will choose the good destinations by this evaluation.
If I'm a general manger of a five star hotle ,I will apply the Michelin star for my hotel.Because when Michelin gave a good mark for my hotel,that mean they identify the survise quality of my hotel.In other way when the clients saw the mark Michelin had given.Maybe they think it to be worth cost a lot for the high quality survice .Thought it,many people will know more about our hotel and identify us.